Skin Food X Stella McCartney
SKIN FOOD TAKES ON PARIS FASHION WEEK
The iconic multi-tasker takes on the capital of fashion.
Skin Food is the official skin care partner for Stella McCartney’s Paris Fashion Week AW26 and SS27 womenswear runway shows in March and September, offering backstage prep and priming for models through a dedicated Skin Food Glow Studio. The partnership highlights the shared values of both brands: sustainability, quality and integrity, and is beautifully aligned, not just aesthetically, but ethically. As the saying goes, “some marriages are made in heaven.” Rooted in cruelty-free principles, conscious sourcing and a deep respect for both nature and craftsmanship, the collaboration reflects a shared belief: true beauty is as responsible as it is radiant. The AW26 show, staged within an equestrian centre, with horses joining the models in the catwalk venue, subtly echoed themes of harmony between humanity and the natural world.
Skin Food at the Stella McCartney SS27 runway show
Skin Food proudly joins forces with sustainability fashion champion, Stella McCartney, at Paris Fashion Week for the second season running.
Rooted in shared values, the collaboration between Weleda and Stella McCartney reflects more than just our backstage beauty credentials - an ethical alignment based on cruelty-free principles, conscious sourcing, and a deep respect for both nature and craftsmanship.
“I’ve always believed that real change happens when we come together. None of us can change an industry alone, which is why meaningful partnerships with people and brands that genuinely share your values are so important. Having Weleda Skin Food backstage to prep our models’ skin makes perfect sense; Weleda has stayed true to its principles for generations, with an incredible respect for nature and sustainability at the heart of every product. For me, this partnership is about using our collective voices to show that there is another way; joining forces, sharing what we have learnt and proving that doing things differently can have real impact.”
− Stella McCartney, renowned sustainable fashion designer
THE SKIN FOOD GLOW STUDIO LINE-UP
Get the model look with Skin Food cult favourites.
Skin Food set up a Glow Studio backstage at the Stella McCartney AW26 show in Paris, to be replicated for the SS27 show, where the team expertly prepped models’ skin using signature products from the Skin Food range, ensuring they hit the runway with a coveted, lit-from-within radiance. The team also applied Skin Food Ultra Light Dry Oil to legs and arms, giving limbs a subtle, luminous sheen that provided a healthy-looking glow under the runway lights. There’s a reason 99% of make-up artists recommend Skin Food - it’s the pro’s backstage essential. However you incorporate the iconic formula into your daily routine, whether that be the cult classic, Body Butter, Super Serum, Ultra-Light Dry Oil or even the latest innovation in Glow Serum Drops, naturally nourish dry skin and always be catwalk ready. Weleda; it's in the bag.
THE PARIS FASHION WEEK SS27 WOMENSWEAR RUNWAY SHOW
Stella McCartney shone a spotlight on the impact of overfishing and climate change on the oceans as she unveiled her SS27 womenswear; a collection of floaty fabrics, bubble hems and wave motifs, with inspired references of killer whales, sharks and dolphins taking center stage.
THE SKIN FOOD GLOW STUDIO BACKSTAGE RITUAL
The Skin Food icons used to give models that runway-ready glow:
Skin Food Nourishing Cleansing Balm
This nutrient-rich formula effortlessly removed traces of makeup and environmental impurities, while a gentle mini-massage awakened the skin, offering the models a moment of calm and respite backstage. Infused with signature botanicals, it created a serene, restorative ritual amid the pre-show bustle.
Skin Food Super Serum
A lightweight yet powerful serum, that deeply hydrates and strengthens the skin barrier, and can be used alone or as a key step within a complete skin care ritual. Backstage, the Super Serum was used to support the skin and provide a cushion for any follow-on product.
Skin Food
Our 'little green hero' was the ultimate glow giver backstage. Packed with organic, natural goodness, this face saving miracle prepped and primed the skin, ensuring a radiant, runway-ready finish.
Skin Food Light
This fast-absorbing, power-packed moisturiser was the perfect solution for those wanting all the glow without the weight. Like its Original sister, this was pressed gently on to the skin and allowed to breathe a little before makeup was applied.
Skin Food Glow Booster Serum Drops
This clever glow-giving superstar fuses skin-loving natural ingredients with a dewy iridescence to create a transparent radiance that looks like your skin but better. This was applied sparingly to the cheekbones.
Skin Food Ultra-Light Dry Oil
The final touch for radiant, glowing limbs and the ideal companion for backstage dressing, the Ultra-Light Dry Oil delivers instant hydration to parched skin. Fast absorbing and non-transferring, it’s a backstage essential, especially when working with delicate fabrics and rapid costume changes.
BEHIND THE SCENES
A glimpse into the Skin Food Glow Studio from backstage at the Stella McCartney SS27 show at Paris Fashion Week.
“Weleda is such a great brand that has always stayed committed to natural, ethical and sustainable values without chasing trends - I really respect that, and I love Skin Food. My brand has never wavered from our core principles - we’ve been free from leather, feathers, fur and exotic skins since day one. So, to align with another company that proves integrity can last is truly meaningful.”
− Stella McCartney, renowned sustainable fashion designer
SKIN FOOD 100 YEARS
Celebrate 100 years of Skin Food with our new and limited edition 100ml tube. The same iconic formula, untouched for a century. First created in 1926, Skin Food has stood the test of time, earning a devoted following across generations. Loved by all, this versatile cream is a true skin care hero.