British Beauty Council appoints
Jayn Sterland, Managing Director Weleda UK, to its advisory board

Jayn brings her expertise and authority as a thought leader in sustainability, social and environmental responsibilities both through her role at Weleda and endorsed by the wider industry which saw her voted ‘No 1 Who’s Who In Natural Beauty’ for the fourth consecutive year in 2019.

CEO of the British Beauty Council, Millie Kendall commented: “It’s a privilege to have Jayn on our advisory board alongside other industry luminaries. We’ve got a busy schedule for 2020 and are looking forward to learning from Jayn’s particular areas of experience to help us change the game.”

Jayn Sterland commented: “I am both honoured and delighted to be joining the advisory board of the British Beauty Council. Our industry is facing many challenges, from ‘greenwashing’ and ingredient integrity to fundamental sustainability issues. I look forward to working with the Council to champion a more collaborative and ethical approach to social and environmental responsibility, and to campaign for greater transparency within the beauty industry.”

Read more about Jayn